This tool helps you set up a custom bid for placements and countries to increase traffic from sources that perform good or decrease it from those that don't.
You can find Custom bid in the Advanced settings section (on the Create campaign page).
Custom bid is valid for all pricing types and Ad Units.
Users can add one or several placements separated by commas, one or several countries separated by commas, and set a separate bid for them.
Also, users can delete any of the lines or change the cost using the Edit button.
There are no restrictions on the number of placements for which a user can set custom bids.
Important: Smart CPM is not applied to the placements with Custom Bids in new campaigns.
What is a Custom bid? How does it work?
Written by Anna