You can manage your campaign’s Blacklist directly from the Statistics page — no need to dig through settings.
How it works
Select a single campaign in Filters (it doesn’t work with 2+ campaigns).
Click APPLY to load stats.
Switch the ‘Group by’ to Placement.
In the State column, use the toggles to turn traffic on (green) or off (gray) for each placement.
💡 You can filter placements by their state using the FILTERS button inside the table or directly from the three-dot menu in the State column.
Why I don’t see toggles?
More than one campaign is selected.
A Whitelist-only campaign is selected.
Why some toggles are disabled?
Blacklist changes may not be allowed for certain campaign types or if the placement was blacklisted by the platform.
Why Blacklist is important?
Blacklisting helps you stop sending traffic to low-performing placements and save💸. If a source brings lots of impressions but no conversions, low CTR, or a poor post-install CR, just switch it off! This tool works best when you already have some stats.
Are you new to this? Learn more:
Whitelist vs Blacklist in Digital Marketing: Apply and Improve ROI
Blocklists: What Most Advertisers Do Wrong When Excluding Traffic